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Director of Channel Sales

United States, United States
Director of Channel Sales


Our client is a leading innovator in Indoor Air Quality solutions by manufacturing portable and in-line air purification products resulting in healthier, more productive indoor environments in commercial, institutional, residential, and industrial applications.  Based on guidance from ASHRAE, the CDC, and even the Whitehouse, buildings are looking to increase their filtration efficiencies without the added pressure drop. This saves energy and protects workers and adding to ESG initiatives. The products have been proven in thousands of applications worldwide to provide the highest level of air quality improvement for schools, offices, transportation hubs, airports, hotels, casinos, arenas, senior living facilities, and homes.

Job Brief

If you’re passionate about building a team in a fast-paced and growing environment, you might be a perfect match for one of our Director of Channel Sales position. We are seeking professionals that are organized, energetic, and results driven. In this role, you will be responsible for:
  • Growing sales of our residential and light commercial product lines through dealer and distribution channel partners.
  • Driving adoption of Certified IAQ Contractor Program.
  • Responsibility for the US Territory Sales Management Team.

Our ideal candidate has a strong history of successful sales management, possesses leadership qualities, thrives in presenting with trade professionals, end users, and has a real passion for sharing the benefits our products offer.


  • Creating a strategic plan to meet and exceed Territory Sales Goals.
  • Provide product training and drive new product commercialization through the Dealer and Distribution networks.
  • Assist frontline sales representatives to overcome objections and close sales
  • Forecast monthly, quarterly, and annual sales goals in concert with company-wide objectives
  • Develop specific plans to ensure profitable growth both short and long-term
  • Build and maintain strong relationships with the key channel partners.
  • Support Dealers, Distributors and TM’s during major meetings, conferences, trade shows, and key customer visits across your territory
  • Analyze performance; evaluate potential new partners and/or markets
  • Liaise and contribute with engineering, marketing, and operations for Initiatives.

Position Qualifications:

  • Minimum 5 years sales management experience working with a multi-market/channel installed product.
  • Deep knowledge of HVAC products and systems with working knowledge of IAQ products
  • Thorough understanding of HVAC marketplace dynamics including industry trends and assessment of key competitors’ offerings
  • Strong analytical skills with demonstrated ability to find solutions and make informed decisions
  • Strong public speaking skills
  • Proven capacity to communicate professionally in written and verbal format
  • Skilled in Microsoft Office applications (Excel, Word, & PowerPoint) and familiarity with CRM platforms
  • Highly organized with strong attention to detail, while also able to manage multiple priorities
  • Superior follow-up and follow-through skills
  • Ability to travel an estimated 30-50% of the time.


  • Preferred: BS degree in engineering, BA is Business, MBA
  • Equivalent work experience will be considered.

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